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THE AD AGENCY STAFFED BY STUDENTS.  RUN BY PROS.

We've started an ADTHING here at the University of Utah.

Imagine handpicking the best writers, strategists, and visualists at a PAC-12 college campus and throwing them into the deep end of advertising for 1-2 years.

Not classes. Not spec work.  Real work.  From real clients.  Directed by global pros.

So the work is at a pro level.

But with a "where the heck did that come from?" style that defines this generation.

 

 

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So...

In the end, these talented, remarkable students are years ahead – of their peers – and for the lucky companies recruiting them.

Companies like Wieden, David&Goliath, McCann Worldgroup, RPA, Venables Bell, and Adobe’s Experience Design Group.

The best way to connect with the next, savvy, social generation?   Hire some.

 
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WHO...

is behind this?

Bill Oakley, former Chief Creative Officer in the McCann Worldgroup.

Creative lead on the world's largest beer at age 26.  The world's largest airline at 32.  And the world's largest company at 38.  More than 100 global awards including Cannes Lions, One Show, D&AD, National Effie's, Communication Arts, and one of Ad Age's "12 Ads That Changed Super Bowl Marketing."

And now he's started this ADTHING.  With help from a global Advisory Board.

See his work at billoakley.info

 
 

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WHOA...

So, a local franchisee for FREEB!RDS World Burrito asked for help.

Our first ads get a click-through rate 50 TIMES the national average.

Then their CEO called, and we're signed as an Agency Of Record for Strategy and Creative – less than 6 weeks after opening our doors.

We're now doing their TV, OOH, Instagram, Facebook, POP...

The work is now running on ESPN, FOX, A&E, BRAVO, E!, TBS... 

 
 

 

 

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LATEST...

Our students felt powerless in the wake of the changing immigration laws of this country.

So they decided to write a letter.

To the whole world.

The Huffington Post picked it up and wrote a beautiful piece.

 

Watch the letter here.

 

WORK...

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Click below for some of the work we've done.

(Wow, that's a lot in just 10 months.)

 
 

Some of the cool people we help and brands we help grow: 

FREEB!RDS WORLD BURRITO (Mexican fast food)

U HEALTH  (nation's #1 academic hospital)

U HEALTH PLANS (insurance)

CLOUD INTERACTIVE  (China inflight technology)

THE UTAH DAILY CHRONICLE (rebrand for 100-year-old newspaper - print and digital) 

B&D BURGERS (seriously good, unhealthy food)

SONO SUSHI EXPRESS  (seriously good, sorta-healthy sushi)

DAVID ECCLES SCHOOL OF BUSINESS (brand positioning)

HOWWEDIE.ORG (end-of-life care awareness)

REHABILITATION INNOVATION CENTER (spinal chord injury technology)

RAGS  (fashion magazine)

UNIVERSITY FEDERAL CREDIT UNION (financial services)

LASSONDE ENTREPRENEUR INSTITUTE (nationally-ranked startup venture organization)

THE UNIVERSITY OF UTAH

UNIVERSITY OF UTAH ATHLETICS

 

FINALLY...

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Remember your very first ad?   Bet ours is better...

 
 
 

YOU.

Click here to connect to ADTHING.

And find out what talented, informed, naive (in a good way) thinking can do for your business.